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Content Creation

Content Creation Defined;

Content creation is the process of producing engaging and valuable material—such as videos, photos, graphics or written posts—for use across digital platforms like social media, websites and marketing campaigns. It’s designed to connect with your audience, showcase your brand and drive awareness, engagement or sales. Great content tells a story, builds trust and helps your business stay visible online.

Content Creation Services: Real, Relatable, Results

Best way to get to know my personality? Jump on my Tik Tok !

At Virtual BDM, I offer more than just business development and coaching, I also create authentic, user-generated content that brings your brand to life.

 

With over 12 years experience across sales, operations, marketing and business growth, I understand what makes content actually work. Whether you need someone to create it for you, or want to feature a relatable “customer” in action, my approach is always the same, genuine, value driven and designed to convert.

 

Introduction Ko Chloe Tōku Ingoa

UGC Examples

**best viewed in full screen**

Hospitality Experience Example

Street Interview x Taste Test Example

Hospitality App Showcase Example

Tāne App Showcase Example

Accommodation/Motel Showcase Example

Complimentary Unboxing Example 

Case Study

The Challenge
Many brands still measure ad success by views and impressions. This hospitality linked brand wanted more than awareness, they needed real, trackable customer acquisition from paid social.
 

The Strategy
We launched a focused Meta ads campaign built around 2 high intent short form videos, designed to drive action rather than passive engagement. Every element was optimised for performance, not vanity metrics.
 

The Results
In a single campaign, we achieved:

  • 202 new customer accounts created

  • 3,326 high intent clicks

  • 2,673 full video completions

  • 329 reactions, adding authentic social proof

  • Up to 3.65% CTR, outperforming the hospitality industry average of ~2%
     

Why This Matters
These numbers aren’t just “nice engagement.” They translate directly to revenue impact:

  • Cost per new customer account: $1.88

  • Creative used: 2 short form videos

  • Production cost: $190 per video

  • Results: Clear, measurable, and fully trackable


The Takeaway
This campaign proves a simple truth:

Content that converts will always outperform content that only looks good.
 

When brands stop asking “How many views did it get?” and start asking “What did it actually achieve?”, performance changes dramatically.
 

Planning Your 2026 Ad Spend?
If you’re building a paid media strategy focused on return — not vanity metrics — this is the approach that delivers.
 

Get in touch to start a kōrero about performance driven content.

Pricing

Packages:

  • Thank You Drop — Complimentary 
    Great for gifting, provide the product/service and a limited time discount code.
    1x first impression / unboxing video
     

  • Soft Launch — $190
    Perfect for brands taking their first step into UGC without over committing.
    1x short form video
     

  • Going Viral — $665
    Level up your content and strategy with a dynamic duo of videos.
    4x short form videos
     

  • Full Send — $1,425
    Maximum exposure and storytelling power to scale your impact.
    8x short form videos
     

  • Brand Domination — $2,185
    The ultimate UGC campaign for brands ready to dominate their niche online.
    12x short form videos
     

  • Empire Mode — $9,360
    For the brands ready to own their category and show up all year long. This is your complete 12 month content calendar sorted, a consistent storytelling, strategy and scroll stopping visuals designed to keep your brand consistently visible, trusted and unforgettable.
    52x short form videos

    ✨ All packages automatically include unlimited paid ad usage, unlimited organic usage, exclusive content rights and a virtual hui for brand alignment and content brainstorm.

Reviews

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